People, Not Pitches

People, Not Pitches Adapting Your Sales Technique to Work In Our Commoditized Economy Spoiler alert: This piece contains a strikingly unpopular opinion on sales in a service-based business. You might disagree with my claim at first, but I don’t think it will take long to change your mind. Perfecting the sales pitch is not the…

If You Can’t Beat ‘Em, Buy ‘Em

If You Can’t Beat ‘Em, Buy ‘Em In case you missed the mega announcement this week – Orion is acquiring RedTail. So, congrats to our friends at RedTail! Although the news is a surprise, it’s not shocking. RedTail has been the CRM leader by any measurement for several years and we have always collaborated well…